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Google pays $ 100 million to set the 14 -year -old advertising trial


Google will pay $ 100 million to pay a collective appeal accusing the company of invoicing clicks on the announcements placed outside the geographic locations selected by advertisers, As indicated above by Reuters. THE Payment proposed Was filed on Thursday before a court in California and still requires the approval of a judge.

The trial, deposited for the first time in 2011, focuses on Google Adwords – now called Google Ads – and said that Google has broken the California unfair competition law by deceiving advertisers on the locations it would show their ads. He also alleged that Google did not follow its promise to provide “smart price” discounts.

“This affair focused on the characteristics of the advertising products that we changed more than a decade ago and we are delighted that it is resolved,” said Google spokesperson José Castañeda, in a statement sent by email to The penis.

The regulations come after the discovery of “in -depth” facts, which, according to the complainants, was revised again in more than 910,000 pages of documents and “multiple teraoctets” click data on Google. The class includes advertisers who used the Google Adwords program between June 1, 2009 and December 13, 2012.

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