Samsung is avoiding Bowers & Wilkins, Denon, Marantz and Polk Audio

The $ 350 million agreement puts them under the same roof as JBL, Harman Kardon, Arcam, Akg, Mark Levinson and Revel, that Samsung acquired in 2016 with Its acquisition of $ 8 billion in Harman. The Masimo transaction should close by the end of 2025, subject to regulatory approvals.

“Finding the good home for this company was an indicated priority of the new Council of the first day, and this transaction represents an important step,” said Vice-President of Masimo, Quentin Kofey. Masimo, you may remember, is the global medical technology company that has launched a American patent infringement association against Apple Above the oximetry technology of pulse used in the Apple Watch.

In His press release, said Samsung He “plans to consolidate his world position n ° 1 on the consumer audio market” by combining Harman and Massimo companies. Part of this plan also includes the application of professional audio technology of Bowers & Wilkins, Denon and Marantz to the range of smartphones, wireless headphones of Samsung, headphones, televisions and sound bars, as well as relaxing its audio sales portfolio with brands like Bowers & Wilkins.

“Harman is proud to have transformed a world -class audio company with 75 years of history, and we expect the acquisition of another luxury audio brand, B&W, more solidifies Harman’s position as a real audio power,” said Dave Rogers, president of the Harman lifestyle commercial unit.